The most expensive sentence in your career:
“Just one more vesting cliff and then I’ll leave.”
You’ve said it. Maybe three times now.
And here’s what’s true: the next cliff arrives, and you feel the handcuffs tighten instead of loosen. The salary goes up. The lifestyle adjusts to match. The walk-away number quietly recalibrates upward.
This isn’t a willpower problem. It’s a math problem dressed up as a life problem.
The golden handcuffs work because you never installed an exit door. You’ve been building equity in someone else’s house while waiting for permission to build your own.
One weekend changes the math.
Not by quitting. Not by burning it down. By building something on the side that turns “I have to stay” into “I’m choosing to stay” — and eventually into “I’m ready to leave.”
The difference between trapped and strategic is one launched offer.
That’s what the LaunchThisWeekend course builds in 48 hours. Your offer. Your pricing. Your first real customer. Not a plan — something real that exists in the world before Monday.
About The Author
Lee Kariuki is a behavioral design consultant, author, and coach who helps consultants, coaches, and founders remove the hidden friction that prevents decisions and action. Known as “the consultant to consultants,” his work focuses on how the human brain actually processes choice, risk, and overload. Lee doesn’t teach hype or motivation. He designs clarity—through behavioral frameworks that shorten decision cycles, validate offers quickly, and create momentum that sticks.
